CommonGround Covered in Forbes Magazine Blog
by patricia.deegan on Wednesday, October 3, 2012 - 12:05pm

I had the pleasure of speaking with Gregg Fairbrothers and Catalina Gorla at Forbes.  Check out Part 1 of the 2 part series about my work.  

It's funny because I never have had an interest in being a business person and I sure can't relate to the term "entrepreneur".  For me, running a business has been a means to an end.  Right now, there is a historic window of opportunity.  Medical records are being digitized and collected into Electronic Health Records (EHRs).  These EHRs are becoming the digital environment where doctors, nurses, case managers and therapists spend huge amounts of their time.  These EHRs are hardcoding clinical workflows. If we are not careful, all we are going to do is to hardcode old medical model practices in the new digital environment.  If that happens, we will have squandered this historic window of opportunity.  

It is critical that we, the person/patients, get at the table and have a say in the development of these new technologies.  We can use these technologies to help raise the standard of care.  I have taken it a step further and said, "Not only can we advise to the new technologies, but we can create it ourselves! We can create these technologies so that our voice gets amplified and comes to the center of our clinical care teams.  We can create technologies for shared decision making, person centered care, whole health recovery and fully informed medical decision making. If we don't it, nobody else will.  That's why I created CommonGround and will soon release the new  For me, becoming a business has always been a means toward that end.